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White Label Taxi App and Branded Booking Platform

Build a direct booking presence around your own brand, with customer booking, driver workflows, and operator controls managed through CabZen.

Last reviewed May 20, 2026 by the CabZen product team.

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Who This Page Is For

Operators protecting brand ownership

Taxi and private hire firms that want customers booking directly with their company.

Companies competing with ride-hailing apps

Businesses that need a modern booking experience without handing over the customer relationship.

Multi-service fleets

Operators that want standard, executive, and airport services represented under their own identity.

Operational Coverage

Brand control

  • Use branded customer-facing booking experiences
  • Custom domain support for direct booking pages
  • Professional templates and CMS pages for operator websites

Platform coverage

  • Booking page and widget for web bookings
  • Driver app workflow connected to dispatch
  • Branded iOS and Android app options as add-ons where required

Commercial ownership

  • Direct bookings stay with your business
  • No per-ride CabZen commission
  • Pricing and service rules remain under operator control

Implementation Playbook

  1. Define what needs to be branded: website, booking page, driver app, or passenger app.
  2. Set up logo, colours, custom domain, and customer booking journey.
  3. Configure services, vehicle types, pricing, and dispatch rules.
  4. Test customer booking and driver fulfilment end to end.
  5. Promote direct booking links across website, Google profile, email, and repeat customers.

Vendor Decision Checklist

  • Do you need full app store presence or mainly branded web booking?
  • Can customers recognise the journey as your company, not a marketplace?
  • Can your team manage brand, pricing, and content without developers?
  • Does the platform protect direct booking margin?

Frequently Asked Questions

What does white label mean for taxi software?

It means the customer-facing booking experience can be presented under your company brand rather than a third-party marketplace brand.

Does CabZen support branded apps?

CabZen includes branded web booking capabilities and offers branded iOS and Android apps as one-off add-ons.

Can I use my own domain?

Yes. CabZen supports custom domain setup for branded booking and website experiences.

Is white label software the same as owning custom code?

No. White label SaaS gives you branded functionality without the cost and maintenance burden of building custom software from scratch.

Does CabZen take commission on white label bookings?

No. CabZen uses flat monthly pricing rather than per-ride commission.

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