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Taxi Auction Dispatch Software for Flexible Driver Allocation

Auction dispatch is a job allocation method where drivers bid the amount they want to take home, and the bid that meets your reserve price wins. CabZen includes it as a third dispatch mode alongside manual assignment and auto-dispatch.

Send selected jobs to a timed driver auction so available drivers can bid their take-home price while your team controls reserve and dispatch settings.

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14-day free trial, no credit card
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Last reviewed August 21, 2026 by the CabZen product team.

At a glance

CabZen in numbers

The cost and commitment questions operators ask first, answered before you read any further.

Starting price £35 per month
Plans Starter £35 (5 drivers) · Business £70 (20 drivers)
Commission per ride None. Flat monthly fee only
Free trial 14 days, no credit card required
Contract Month to month, cancel anytime
Extra drivers £4 per driver, per month, up to 50 vehicles
50+ vehicles Quoted individually on dedicated infrastructure
Dispatch modes Manual, auto-dispatch and job auction
Driver app Native iOS and Android, included free
Included emails 1,000 per month
Setup Self-serve, or done-for-you for £30 one-off
01 · Audience

Who this page is for

Operators with hard-to-cover journeys

Fleets that need a better way to handle long-distance, out-of-area, or awkward timing jobs.

Transfer-focused businesses

Airport and chauffeur operators that want margin-aware allocation for pre-booked work.

Teams testing driver-led acceptance

Companies that want a structured alternative to ringing drivers one by one.

02 · Coverage

Operational coverage

Auction workflow

Send jobs to a timed auction
Drivers bid their take-home price
Operator sets reserve, duration, and trigger behaviour

Best-fit scenarios

Long-distance and out-of-area trips
Peak demand where driver acceptance varies
Jobs where margin control matters as much as coverage

Control model

Auction can sit alongside manual and auto-dispatch
Dispatcher oversight remains available
Auction settings can be tuned around operational policy
The jobs list in the CabZen Driver app, showing an assigned job and a completed airport transfer with pickup, drop-off, booking reference and fare.
The CabZen Driver app, included free for every driver on your account.
Rollout

Putting it in place, and what to ask

A realistic order to set things up in, and the questions worth putting to any supplier before you commit.

Implementation playbook

01 Choose which job types are suitable for auction dispatch.
02 Set reserve pricing and auction duration rules.
03 Train drivers on bid expectations and acceptance workflow.
04 Run pilot auctions on selected journeys before full rollout.
05 Measure coverage, driver response, and retained margin by journey type.

Vendor decision checklist

Which jobs are currently hardest to allocate profitably?
What reserve price protects operator margin?
How long should drivers have to respond before fallback handling?
Should auctions fire automatically or only by dispatcher choice?
Pricing

What it costs

Every feature on both plans. The only difference is how many drivers you need. No commission on any ride, on either plan.

Starter
£35 /month

5 drivers included. Extra drivers £4 each per month, up to 50 vehicles.

Business Most popular
£70 /month

20 drivers included. Same features, more capacity.

Try it first
14 days
Every feature unlocked
No credit card required
Cancel anytime, no fee

Optional add-ons: extra booking platforms £15/month, branded driver app £350 one-off, CabZen X priced to your fleet. See the full pricing page.

Support

Frequently asked questions

View all FAQs →
How does a job auction actually work?

You send a booking to a timed auction with a reserve price. Drivers receive it and bid the amount they want to take home for that job. A bid that meets or beats your reserve wins and the driver is assigned automatically.

What is a reserve price?

The most you are willing to pay a driver for that job. It can be a fixed amount or a percentage of the booking value, so on an eighty-five pound fare you might set a reserve of fifty-five pounds and keep the difference.

Do drivers need the app to bid?

No. Drivers receive an email with a magic link and can place a bid straight from it, with no app login required. That means drivers who are not currently on shift can still bid on work that suits them.

Can auctions start automatically?

Yes. Auto-auction can fire the moment a booking is confirmed, so jobs go out without anyone in the office pressing anything. You can also launch auctions manually for individual jobs where you want more control.

What if nobody bids, or all bids are too high?

Nothing is assigned and the job stays on your board. You can extend the auction, lower the reserve, close it early, cancel it, or assign the job manually instead. You are never forced into accepting a bid above your reserve.

Do I always know my margin?

Yes. Because the driver bids their take-home figure against a fare you already set, you can see the gap between what the customer pays and what the driver takes before anything is accepted. The margin is visible up front rather than worked out afterwards.

Can I use auction for only some jobs?

Yes. Auction is set per vehicle type alongside manual and auto-dispatch, so you might auction long airport runs while auto-dispatching short local work. You can also send an individual job to auction regardless of the mode set for its vehicle type.

Is this fair on drivers?

Drivers choose which jobs to bid on and name their own figure, rather than being handed work at a rate set for them. Operators using it tend to find drivers self-select the runs that suit their location and shift.

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